about us
SOLUTIONS TO CARE FOR AND CLEAN ANY MEANS OF TRANSPORT, AND SO MUCH MORE

The result of over fifty years of experience in the field of car cleaning, MA-FRA Group represents all the values of the Mattioli family in terms of ethics, safety, quality and environmental protection. A success story and exciting growth that has led us to take on a leading role in a rapidly expanding market, providing innovative solutions and anticipating customer needs. A Group that leads in every area: organisation, research, production and marketing.
Cleaning Experience since 1965 — this is what the Mattioli family is all about MA-FRA has over 50 years of experience and success in the world of detergents, first in the automotive sector, then also for industrial and domestic applications.
Steady growth, marked by continuous innovations, has made us into a market benchmark, providing original ideas and solutions, anticipating trends and guidelines. And thanks to all this, we can give our customers high-tech products and excellent services.
Since the year it was founded, MA-FRA S.p.A. has always stood beside the customer — from the car wash professional, to car, motorbike and boat enthusiasts who are passionate about clean vehicles — helping them solve their daily problems easily and fully respecting the environment. This customer-oriented approach has made us a reliable partner, well versed in the customers’ needs, a partner who stands by them day in and day out, working together for their success. MA-FRA Group inherited this philosophy and shares it with every part of the Group.

Technology and automation: the productive heart of the Company.
our 55 years of experience allow us to be flexible,
experiment and create optimal solutions
MA-FRA has always paid great attention to the resources operating in the Company.
At MA-FRA, success really begins with the people: the individual talents and the tremendous motivation of all our workers are the assets that drive our company ahead of the competition. And so, to pursue this model, MA-FRA periodically organizes meetings between all the components of the company aimed at developing a qualitative leap in perception and role acted by individuals. These meetings, organized in collaboration with an agency specialized in staff training and development, have created within the group a new and stronger cohesion, transforming the normal collaborator in “manager” with proactive and active responsibilities, passing through confrontation with others and full integration into the working group.
Thanks to these activities, MA-FRA is positively moving towards process management, aimed at enhancing the multidisciplinary skills of each of its employees.


The importance of relying on a quality company certified ISO 9001.
The quality of the formulas we offer, specific to each need and constantly updated, and our continuous innovation are guaranteed by a state-of-the-art Research & Development Laboratory and advanced production lines. The result is a line of products, fastidiously Made in Italy, manufactured in full compliance with the latest environmental protection regulations.
MA-FRA is one of the founding members of Federlavaggi which has, among its primary and indispensable objectives, to pursue and implement professionalism in plants: quality becomes, therefore, a mandatory and indispensable step to be transferred to the final customer.
If our Customer is a “do it yourself” Customer will always be sure to use the best you can find on the market. The products of the “FAI DA TE” line are born as derivations of the Professional line. Same formulations, identical quality, maximum ease and safety of use for greater performance.

ISO 9001
TÜV: ISO 9001

ISO
www.iso.ch

BEST FACTORY
MA-FRA has participated since 1999 in the Best Factory Award held simultaneously by the L. Bocconi Commercial University, the Cranfield School of Management and the Export Akademie Baden-W.

quality consortium
www.consorzioqualita.it

ENTERPRISES FOR INNOVATION
www.confindustriaixi.it

MAFRA GROUP Srl
Via Manfredo Camperio, 9 – 20123 Milan (Italy)
C.F. e P.IVA 10457930963